Notes & Instructions
Today’s strategy is to educate your audience on common real estate terminology that they should know. Feel free to use one of the editable templates or record a short video explaining. Be sure to share the post to your stories. **If your area does not use this real estate term, please find an alternate real estate term to define.**
Strategy Type
Template
Strategy Day
Day 12
Notes & Instructions
Today’s strategy is to educate your audience on common real estate terminology that they should know. Feel free to use one of the editable templates or record a short video explaining. Be sure to share the post to your stories. **If your area does not use this real estate term, please find an alternate real estate term to define.**
Strategy Type
Template
Strategy Day
Day 12
Recommended Caption (copy & paste)
An appraisal is the best way to estimate your property’s fair market value based on the location, condition, and recent sales of similar homes in the surrounding area. Beyond an estimate of how much your property is worth, an appraisal also indicates the amount a lender will let you borrow for a property.
Follow me for everything [CITY] & real estate 👍
Buy | Sell | Lease | Invest
📱 Your Number
✉ Your email address
🌐 Your Website
🏢 Your Brokerage
Recommended Hashtags
Example Post

An appraisal is the best way to estimate your property’s fair market value based on the location, condition, and recent sales of similar homes in the surrounding area. Beyond an estimate of how much your property is worth, an appraisal also indicates the amount a lender will let you borrow for a property.
Follow me for everything Houston & real estate 👍
Buy | Sell | Lease | Invest
📱 (555) 555-5555
✉ john@johndoe.com
🌐 johndoe.com
🏢 John Doe Realty
.
.
.
.
#livinginhouston #houstonrealtor #houstonhomebuying #houstonrealestate #houstonhomesforsale #clienttestimonials
Recommended Caption (copy & paste)
An appraisal is the best way to estimate your property’s fair market value based on the location, condition, and recent sales of similar homes in the surrounding area. Beyond an estimate of how much your property is worth, an appraisal also indicates the amount a lender will let you borrow for a property.
Follow me for everything [CITY] & real estate 👍
Buy | Sell | Lease | Invest
📱 – Your Number
✉ – Your email address
🌐 – Your Website
🏢 – Your Brokerage
Recommended Hashtags
Example Post

An appraisal is the best way to estimate your property’s fair market value based on the location, condition, and recent sales of similar homes in the surrounding area. Beyond an estimate of how much your property is worth, an appraisal also indicates the amount a lender will let you borrow for a property.
Follow me for everything Houston & real estate 👍
#livinginhouston #houstonrealtor #houstonhomebuying #houstonrealestate #houstonhomesforsale #clienttestimonialsBuy | Sell | Lease | Invest
📱 – (555) 555-5555
✉ – john@johndoe.com
🌐 – johndoe.com
🏢 – John Doe Realty